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2:45 - 3:15 John Riley


CASE STUDY: MDM's Human Element: The Challenge is Culture, Not Technology


John Riley
Sr. Director, eCommerce & Business Automation, Hubbell, Inc.


Session Description

$3.4B Hubbell Inc. is an international manufacturer of quality electrical and electronic products for a broad range of non-residential and residential construction, industrial and utility applications. With MDM  and the modern agile enterprise, the human element/culture is most often the challenge – not technology.  Clearly, technology is a state of disruption.  It has advanced to the point that it has challenged the way in which we communicate and do business.  No longer are we working in silo’ed departments or following a linear process.  Moreover, the roadmap and the blueprint are still being drawn and in time it will change again. 

Hubbell implemented their Vendor Managed Inventory (VMI) program with one goal – to make their distributor customers more successful. They see MDM-enabled VMI as the key technology component of their “collaborative commerce” philosophy in which technology is used to get closer and more directly connected to their trading partners. Using Stibo Systems' multi-domain MDM, Hubbell was able to connect one-to-one with its trading partners and facilitate a more collaborative relationship.  

Follow along as the speaker takes you on his journey of how a Product MDM solution helped bring focus to their Digital Strategy & Business Automation initiatives, the pitfalls [to avoid], and some surprises that came along the way to “collaborative commerce”.  Topics include: 

  • Incorporating data governance into your digital transformation strategy
  • Reducing risk through consistent & accurate product information
  • Improve efficiency through seamless collaboration



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