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Tuesday, October 22, 2013

1:00 p.m. - 1:30 p.m.
Track: Data Governance Track View Track

BEST PRACTICES: THE NETWORK EFFECT—CLOUD AND CROWD-SOURCED MASTER DATA

Ramon Chen, VP Marketing, RELTIO

Across all industries, customer master data continues to elevate in importance as competition intensifies, customers’ preferences evolve and regulations governing customer engagement increase. This is especially true in the life sciences industry as many enterprises still struggle to produce a single source of the truth. They are forced to cobble together and maintain a myriad of costly data and software systems and, in the end, much of the data management and validation processes still requires significant manual intervention. Learn about new solutions in the life sciences industry that will enable companies to begin:

  • Benefiting from modern cloud-based customer master solutions
  • Exploring alternatives to loading multiple sources of industry data
  • Sharing updates through industry crowdsourcing

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