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Thursday, July 18, 2013

12:30 PM - 1:30 PM

INDUSTRY INNOVATION SESSION LUNCH—MASTER DATA MANAGEMENT 3.0

Sriraj Rajaram, EDM Practice Lead – Americas, COGNIZANT TECHNOLOGY SOLUTIONS
Naveen Sharma, AVP, EDM, Cognizant, COGNIZANT TECHNOLOGY SOLUTIONS

Sponsored by:
Cognizant

In this session, learn how the emerging and disruptive influences of Social Media, Mobility, Analytics and Cloud (SMAC) are reshaping our businesses. As a “leader” in Gartner’s Magic Quadrant for CRM Service Providers, Cognizant Technology Solutions has been highlighted as an innovator with deep understanding of and vision for developing best-in-class customer data solutions—especially those that address big data analytics, mobility and social networks. The MDM leadership team of Cognizant have more than a hundred MDM implementations to draw upon and will share their perspective on how MDM 3.0—a new data management approach to MDM—is helping their client organizations adapt to this evolving landscape. Key highlights of the session include

  • Addressing the key challenges faced during MDM implementation
  • Understanding how the SMAC stack is influencing the enterprise
  • Introducing the Data GRiD as a part of the 3-dimensional approach to managing enterprise data

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