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Hyatt Regency

5 Embarcadero Center,
San Francisco, California, USA 94111

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Wednesday, June 20, 2012

4:00 PM - 4:30 PM
Track: Data Governance View Track


Mano Bashyam, Chief Architect, CorpApps, YAHOO!
Eric Callmann, Sr. Director, Insight Operations, IHS
Panelist: Kira Chuchom, Data Governance, Data Management Organization, MICROSOFT
Matthew P. Hoying, Director of Information Delivery, Management, and Architecture Financial Management, Consulting, and Support, STANFORD UNIVERSITY
Eugenia Rutenberg, Associate Director, Information Management, ACTELION PHARMACEUTICALS US

Data governance is vital to success of MDM projects – both initially and ongoing.  During 2012, enterprises will increasingly mandate that “no MDM program be funded without the pre-requisite master data governance (MDG) framework”.  Moreover, “proactive" data governance that includes the entire master data lifecycle will increasingly be mandated as a core phase zero or phase one deliverable of most large-scale MDM projects.  Given the substantial investment required for MDM programs, the co-dependence/synergy of MDM and Data Governance must be given close scrutiny – not only to contain costs, but also to insure success.  Beyond committees, councils and stewards, what is the real work to be done, who should do it and what is the impact if not done properly?  This panel will focus the answers to such questions to help understand the relationship and dependencies between MDM and Data Governance by discussing:

  • Communicating to executive management why master data governance is essential as phase zero deliverable and determining initial ROI of such investments
  • Determining criteria for evaluating the currently marketed Data Governance capabilities of mega vendors, specialist vendors, and systems integrators/consultancies (outlining the key capabilities to demand of Data Governance solution providers in next 12-18 months)
  • Establishing metrics for measuring the success of an ongoing Data Governance program


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