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11:30 AM - 12:15


Platinum Keynote: Master Data Management for the Business – Global Visibility. Now.


Tom Kennedy
Founder & CTO, BackOffice Associates, LLC


Session Description

You may be in the midst of an MDM project right now but what are the chances for success?   Is MDM the same as data governance?  Choosing the right data governance model depends on many factors. We’ll discuss those factors and provide guidelines for getting your MDM/data governance initiative heading in the right direction.  Many believe a successful MDM implementation will take months and sometimes years of custom development, but should it have to?  With global visibility and access, you will monitor, measure, and produce metrics and global data standards leading to a high level of quality and consistency in your global data, no matter the system.


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